FikarFix...
UTM link builder
Free tool
UTM link builder
Tag a campaign URL so Google Analytics (and every ad platform) can credit the click.
Questions
What is utm_source vs utm_medium?
Source is where (google, newsletter, instagram). Medium is how (cpc, email, social). Campaign is the name of this push.
Should I use lowercase?
Yes. Google and Facebook treat “Email” and “email” as different campaigns. Stay lowercase and skip spaces.
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